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Our roots

Born on a day that means something.

We launched on Martin Luther King Jr. Day 2025—a deliberate choice to keep Dr. King's vision of justice, dignity, and opportunity alive in everything we do.

Every great journey begins with a purpose. Social Good Consulting Group was founded on the belief that meaningful change happens when strategy and equity come together.

With deep roots in higher education, non-profits, and government, we bring decades of experience to the table—partnering with causes, companies, and communities to create sustainable solutions that make a real difference.

Our founding

Social Good Consulting Group was officially founded on January 20, 2025, Martin Luther King Jr. Day—a day dedicated to honoring the legacy of a leader who championed equity, justice, and transformative social change.

Dr. King's vision of a more just and equitable world inspires our work every day. By choosing this day to launch our company, we embraced his call to action: to work tirelessly for progress and to empower communities to thrive. Our mission is rooted in these same principles, as we partner with causes, companies, and communities to create sustainable impact and advance the common good.

Founding on this significant day symbolizes our commitment to honoring Dr. King's legacy by turning purpose into action and equity into outcomes.

Our founders

Our founders, Audryanna Reed and Dustin Grabsch, came together through a mutual commitment to fostering community vitality and a deep passion for meaningful engagement initiatives. Both had dedicated their careers to advancing equity, access, and social good through their work in higher education and community partnerships.

Their shared belief in the power of collaboration to drive sustainable change sparked the idea for Social Good Consulting Group. Together, they envisioned a company that would amplify the impact of causes, companies, and communities by aligning strategic solutions with a commitment to equity and justice.